Privacy policy

Last updated: September 30, 2026

Farm Hero Shop operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Farm Hero Shop is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use, make a purchase or otherwise interact with the Services. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information. Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described below.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or de-identified so that it cannot reasonably identify or be linked to you. Depending on how you interact with the Services and as permitted or required by applicable law, we may collect or process the following categories of personal information:

Contact details including your name, billing address, shipping address, phone number and email address.
Financial information including credit card, debit card and financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information including your username, password, security questions, preferences and settings.
Transaction information including items you view, place in your cart, add to a wishlist, purchase, return, exchange or cancel, and information about past transactions.
Communications with us including information you provide when contacting customer support or otherwise communicating with us.
Device information including information about your device, browser, network connection, IP address and other unique identifiers.
Usage information including information regarding how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information directly from you when you create an account, use the Services, make a purchase or communicate with us; automatically through the Services, including through cookies and similar technologies; from service providers that process information on our behalf; and from business partners or other third parties.

How We Use Your Personal Information

Provide, Tailor and Improve the Services. We use personal information to provide the Services, process payments, fulfill orders, remember preferences, send account and transaction notifications, process purchases, returns and exchanges, manage accounts, arrange shipping, facilitate returns, enable reviews and improve the shopping experience.
Marketing and Advertising. We may use personal information to send marketing and promotional communications by email, text message or postal mail and to show advertisements for products or services, including advertisements based on prior purchases, cart activity or other interactions with the Services.
Security and Fraud Prevention. We use personal information to authenticate accounts, provide secure payment and shopping experiences, detect and investigate potentially fraudulent, illegal, unsafe or malicious activity, and protect the Services and our customers.
Communicating with You. We use personal information to provide customer support, respond to inquiries and maintain our business relationship with you.
Legal Reasons. We may use personal information to comply with applicable laws and legal processes, respond to lawful government or law enforcement requests, participate in litigation or discovery and enforce our terms and policies.

How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business purposes consistent with this Privacy Policy, including:

Shopify, vendors and service providers that provide services on our behalf, such as payment processing, data analytics, customer support, cloud storage, fulfillment and shipping.
Business and marketing partners that provide advertising and marketing services. For example, Shopify may support personalized advertising based on your activity across different merchants and websites. Depending on where you reside, you may have the right to opt out of certain targeted advertising or data-sharing activities. You can exercise applicable rights here.
Third parties when you direct, request or consent to a disclosure, including shipping providers and services connected through social media widgets or login integrations.
Our affiliates or other companies within our corporate group.
Parties involved in a business transaction such as a merger, acquisition, restructuring or bankruptcy, or when disclosure is necessary to comply with legal obligations, enforce our policies or protect our rights or the rights of others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit may be transmitted to and shared with Shopify and other service providers, including providers located outside the jurisdiction where you reside. We may also use Shopify features that incorporate information from your interactions with our store, other merchants and Shopify. In these circumstances, Shopify may be responsible for certain processing of your personal information. To learn more, review the Shopify Consumer Privacy Policy. You may also visit the Shopify Privacy Portal to learn more about available privacy rights.

Third-Party Websites and Links

The Services may contain links to websites or online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy, security and other applicable policies. We are not responsible for the privacy, security, accuracy or reliability of third-party sites. Information you disclose in public or semi-public areas, including third-party social networking platforms, may be viewable and used by others. The inclusion of a link does not by itself imply endorsement of the third-party site or its operators.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority applicable in their jurisdiction. If you are a parent or guardian of a child who has provided us with personal information, contact us using the information below to request deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell," as those terms are defined under applicable law, personal information of individuals under 16 years of age.

Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee absolute security. Information transmitted to us may not be secure while in transit, so we recommend that you do not use unsecured channels to communicate sensitive or confidential information. How long we retain personal information depends on factors including whether the information is needed to maintain your account, provide the Services, comply with legal obligations, resolve disputes or enforce agreements and policies.

Your Rights and Choices

Depending on where you reside, you may have some or all of the following rights in relation to your personal information. These rights are not absolute and may apply only in certain circumstances.

Right to Access / Know. You may have the right to request access to personal information we maintain about you.
Right to Delete. You may have the right to request deletion of personal information we maintain about you.
Right to Correct. You may have the right to request correction of inaccurate personal information.
Right of Portability. You may have the right to receive a copy of certain personal information we maintain about you and, in some circumstances, request that it be transferred to a third party.
Right to Opt Out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of personal information or processing for targeted advertising as defined by applicable privacy law. You can exercise applicable rights here. If you visit our website with a Global Privacy Control preference signal enabled, we may treat it as an opt-out request where required by applicable law. To learn more, visit Global Privacy Control.
Managing Communication Preferences. You may unsubscribe from promotional emails at any time using the unsubscribe option in those emails. If you opt out of promotional communications, we may still send transactional or non-promotional communications about your account, purchases or orders.

You may exercise applicable rights through the options provided through the Services or by contacting us at shop@farmhero.com. To learn more about Shopify's use of personal information and rights related to data processed by Shopify, visit Shopify's Privacy Portal. We will not discriminate against you for exercising applicable privacy rights. We may need to verify your identity before processing a request as permitted or required by law. Where permitted, you may designate an authorized agent to submit a request on your behalf. We may require proof that you authorized the agent and may require you to verify your identity directly with us.

Complaints

If you have a complaint about how we process your personal information, contact us at shop@farmhero.com. Depending on where you reside, you may also have the right to appeal a decision regarding a privacy request or submit a complaint to an applicable privacy or data protection authority.

International Transfers

Although Farm Hero Shop currently sells and ships merchandise within the United States, the technology and service providers supporting our store may transfer, store or process personal information outside the United States. Where required by applicable law, appropriate safeguards will be used for such transfers.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice when required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or would like to exercise an applicable privacy right, contact us at shop@farmhero.com.